If you’re a web designer with a knack for creating high-quality templates, UI kits, or other design resources, there’s a growing opportunity to turn your skills into passive income. Web design assets are in high demand as developers, freelancers, and businesses seek quick, professional solutions to streamline their work. Fortunately, there are several trusted platforms where you can sell web design assets online and reach a global audience. This blog post’ll walk you through the best places to sell web design assets online. We’ll cover what types of assets you can offer, where to list them, and tips to help you start selling effectively.
What Type of Web Design Can I Sell?
Web design is more than just aesthetics — it shapes user experiences, guides interaction, and builds digital trust. As a web designer, there’s a huge opportunity to turn your creative work into a source of income, but success starts with understanding what your target audience truly needs. Explore the styles, layouts, and assets that are currently trending on popular marketplaces. Notice what kind of templates, UI kits, landing pages, or wireframes are performing well, and just as importantly, spot the gaps in the market where demand is high but options are limited. Not every design will be a hit, but when you focus on usability, clean structure, and modern trends, your chances of selling improve significantly. Get inspired and start creating for platforms like ThemeForest, Creative Market, and UI8. check out graphic designers page, icon designers page, illustrators page, and logo designers page.
Where can I sell Web Design online?
If you’re looking to sell your web design work online, the key is to choose platforms that are tailored to digital products and attract buyers in need of high-quality design assets. By listing your work on sites where clients are actively searching for templates, themes, and UI kits, you’ll boost your chances of making consistent sales.
There’s no shortage of marketplaces where you can upload and monetize your web design projects. Many of these platforms let you sell individual items or package your work into complete design systems. To help you get started, we’ve put together a list of top-rated platforms for selling web design online. Since most of these sites offer flexible, non-exclusive terms, it’s worth testing out a few to discover where your designs get the most traction.
1. UI8
Best for: High-quality premium design products
UI8 is known for showcasing polished, professional-grade assets like icon sets, UI kits, and mockups. It’s a curated marketplace, meaning your work must meet a high standard to be accepted. If you create sleek, cohesive icon collections that work well in modern digital products, UI8 offers great exposure and the potential for higher pricing. You also maintain more control over your branding and presentation.
2. Envato Market
Best for: Large-scale exposure and frequent buyers
Envato Market is one of the largest creative marketplaces in the world. GraphicRiver, its sub-platform, allows icon designers to sell individual icon sets or bundles. The site attracts millions of buyers looking for a wide variety of assets, making it a great place for both niche and general-purpose icon packs. However, the marketplace is competitive, and pricing can lean toward the lower end, so standout presentation and SEO-friendly product descriptions are key.
Start selling on Envato Market
3. Dribbble Marketplace
Best for: Designers with a portfolio presence and unique style
Dribbble is widely known for its design community and inspiration feeds. The Marketplace feature allows you to monetize your designs directly, including selling icon packs. It’s particularly effective for designers who already have a Dribbble following or want to build brand recognition. High-quality visuals and strong previews are essential here, as buyers are usually looking for visually striking, on-trend assets.
Start selling on Dribbble Marketplace
4. Design Cuts
Best for: High-quality, curated design products
Design Cuts caters to professional creatives and puts a strong emphasis on quality over quantity. If your icon designs are handcrafted, detail-rich, or part of a broader bundle (e.g., icons + UI elements + fonts), you’ll fit in well here. The team curates products carefully, which helps maintain high buyer trust and pricing standards. Additionally, the platform provides strong promotional support for featured products.
5. Design Bundles
Best for: Affordable icons, SVGs, and themed bundles
Design Bundles targets a broader audience, including DIYers, small business owners, and hobbyists. Icon designers who create SVGs, simple illustrations, or themed sets (like holiday icons, planner icons, or kids’ graphics) can perform well here. It’s a great place to experiment with bundles and offer limited-time discounts to boost sales. Their affiliate program and buyer loyalty features also help grow your revenue over time.
Start selling on Design Bundles
6. AppSumo
Best for: Selling tools and digital products for startups and creators
AppSumo is not your typical design asset platform, but it can be powerful if you’re offering icon-related tools, software, or premium bundles aimed at entrepreneurs, developers, or marketers. If you have a well-structured, value-packed icon system — especially one tied to SaaS, branding, or business productivity — AppSumo gives you access to a large, business-savvy audience willing to invest in digital products.
7. Adobe Stock
Best for: Professional creatives and global reach
Adobe Stock allows you to sell your icons as vector illustrations to a massive global audience. It integrates seamlessly with Adobe Creative Cloud, which means your assets are easily discoverable by designers using tools like Illustrator or Photoshop. The approval process ensures quality, and earnings are royalty-based. If your icons are versatile, scalable, and polished, Adobe Stock can become a reliable passive income source.
Start selling your Web Design online
Creating and selling web design assets online is a great way to generate passive income as a designer, but it’s essential to begin with a solid strategy. First, decide what type of web design products you want to offer—this could include website templates, UI kits, landing pages, or wireframes. Then, focus on building a professional portfolio that showcases your best, most versatile work. Once you’re ready, start uploading your designs to a few well-chosen platforms that allow non-exclusive licensing. It may take some time to gain traction, but with consistent effort, you’ll start to see which marketplaces align best with your style and audience. With high-quality designs and persistence, you can build a reliable stream of income from your web design skills.
Sell more than just Web Design online
There’s a wide range of digital products you can sell online beyond just web design. If you’re a multi-skilled designer, consider branching out into areas like mobile app UI kits, icon packs, digital illustrations, mockups, or even design systems to increase your earning potential. Explore our categories page to find other in-demand digital assets you can start creating and selling today to grow your passive income.