Courses

Selling online courses is one of the highest-value ways for creatives to monetise their expertise. Unlike selling individual assets, a well-structured course can command $29-$199+ and generates income while building your authority in your field. The online education market continues to grow as professionals seek practical, skills-based learning.

Platforms like Udemy, Skillshare, and Podia serve different models. Udemy offers massive marketplace traffic but frequent deep discounting. Skillshare pays based on minutes watched through its subscription model. Podia and Teachable let you host courses on your own branded platform with full pricing control.

The most successful creative courses teach specific, actionable skills rather than broad overviews. "Master Photo Editing in Lightroom in 7 Days" outperforms "Learn Photography." Courses with clear outcomes, project-based learning, and digestible modules consistently get better reviews and completion rates.

Browse the course platforms below to find the best way to teach and earn from your creative expertise.

Frequently Asked Questions

How much can you earn selling creative courses?
Udemy courses earn $5-$50 per enrolment (after platform discounting). Skillshare pays $0.05-$0.10 per minute watched. Self-hosted courses on Podia or Teachable at $49-$199+ let you keep 90%+ of revenue. Top creative instructors on Udemy earn $5,000-$50,000+ monthly from their course catalogues.
What types of creative courses sell best?
Software tutorials (Photoshop, Figma, After Effects, Procreate), specific design techniques, photography editing workflows, illustration fundamentals, UI/UX design processes, and creative business skills all perform well. Courses that help students build a portfolio or complete a real project get the best reviews.
Do I need expensive equipment to create a course?
Screen recordings with clear audio are the minimum — a decent microphone ($50-$100) matters more than a camera. Many top-selling creative courses are entirely screen recordings with voiceover. If you appear on camera, even a well-lit smartphone video works. Content quality matters far more than production value.
Should I sell on a marketplace or my own platform?
Start on a marketplace (Udemy, Skillshare) to validate demand and build reviews using their existing traffic. Then create a higher-priced version on your own platform (Podia, Teachable) for direct sales and email list building. Many instructors use marketplaces for discovery and their own site for premium offerings.
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